Photo or Drawing – Which Ad Would You Click?

The picture simply seems more intimate and therefore more appealing.

In this particular photo, there is no eye contact and so the picture with the face looking at me attracted me more than the photo with the face looking downwards.

Normally I prefer photos, but I like the more artistic nature of the drawing, as long as it’s good!

Drawings are fictional. They are from somebody’s imagination and are up to the artist’s creativity. If the product is of something serious, I would prefer a picture. Otherwise, I would wonder what the person is trying to hide by not posting a photograph.

The photo captures the feeling of intimacy and enjoyment

Feels more ´real´. I´d like to see that kind of girl if I really go to that restaurant

Just find it more appealing

Not a fair comparison, because the person in the photo is too close. The composition should have been identical.

I was more drawn to that picture. Probably because of the detail.

Photos, definitely. Drawings remind more of cartoons, and not to be taken too seriously. Unless, the ad is for something photos don’t depict as well, or the ad is trying to sell fun and whimsical over the more seriousness and credibile of a photo.

Normally I would say a photo, but I just went with the picture that caught my eye the most. I think it was more about the colours and the contrast than it being a picture or photo.

Depends on what your advertising. There it is where real
people go to dine. I think for that a photo. If the resteraunt
is called Green Dragon as in British pub names than a picture
would be appropriate.

She is real in the photo makes me want to go meet her at the sushi restaurant

showing the food is more appealing than what looks like a cigarette(yuck!)

ima go with the drawing…. i think its waaaay cooler

contrast between the person and the white background.

more personal

Photos on the net as u know can be deceiving as you already know. Many don’t use a photo of themselves, etc. The first pic is more realistic if you wanted me to make a choice for marketing purposes. The more realistic and honest the ad is, the more sales you would make since most are now looking for honesty and truth more now than ever on the internet. In that respect, I believe a pic of a real person would work better. That is only my opionion of course. I am not an internet genius and I figure you already know the correct answer, don’t you? Thank you for brightening the email list of mundane marketing sales. Good day to you sir.

The drawing looks to be a bit to cartoon to be marketing sushi. just an opinion.