This is part 1 of my “Un-Slap-able” series for PPC showing you a different idea for writing Google Adwords ads.
Ads written like this are hard to slap. Here’s a tip we’ve been using over here to find “relevance” easily and get high quality scores fast!
By checking the organic results, i use this system for figuring out what the most successful theme is going to be for any ad i write. Watch how this method actually yields different relevance themes for Google and Yahoo! Might this explain why some people do well on Google but not on Yahoo or vice versa? 😉