Revenge Of The Nerds — (of PPC)

“How long have you been in business?”

Simple. Yet typical. We’ve all been asked.

But the difference between your answer and the guy next to you is what determines who’ll grow rich beyond imagination. And WHO will stay broke with only pangs of hunger in their stomach.

Andreas Pauli & (Hopefully) His Wife
Andreas Pauli & (Hopefully) His Wife

I met this dude back in 2005. Or was it ’06? God remembers…

Andreas.

Kind of a strange name, but not so…uncommon that i’d just remember it.

Swear i can’t tell you where he came from, what he did or anything else about him. I just remember the guy. I “generated him”…as a lead back when I would give out personal contact info in autoresponders.

We had a few conversations.

He asked about PPC. I walk-thru with him his account. Suggested a keyword. Or offered some insight to ads.

That was then.

In time, i changed how i built my relationship with my list. And I became waaaaayy too famous to give everyone personal attention like that. Ha!

Anyway, one day, back when i was JUST starting to get known in the market…i wanted to update the address for where my adsense cheques went.

But there was a problem.

The AdSense interface was in another language. Google wouldn’t switch me back to English. And it wasn’t till many months later that mr. genius computer me figured it out.

Only to discover I was in someone else’s account.

Andreas Pauli. Daggers.

Some weird and total freak of nature GLITCH in Google had merged my account with his…somehow. And i didn’t have an adsense account any more. Never bothered with it again.

You can bet your mule i didn’t forget this Andreas guy.

Anyway, so i saw him on Facebook chat today and had a fun little talk with him. I answered more PPC questions, after all, by this point, he isn’t just a student he’s an old friend.

He tells me that for the past few years he’s been using PPC, with many of the techniques i showed him way back when. Still found them relevant and useful. And has now paid off all the debt he and his wife racked up in “business adventures”.

All with online profits.

Wow. Cool!

I’m happy, he’s happy.

We got to talking about old times. This. That. How far we’ve both come since. Why i’m still more awesome than him. Made fun of some other marketers….

And then i made a wisecrack about SEO. Otherwise known as search engine optimisation.

Thing is, i consider myself a PPC guy. And PPC guys have a friendly rivlary with SEO guys. Each thinks they have the better way to generate leads.

PPC-girls and -boys pay to advertise on search engines.

SEO people try to show their junk high up in the results of a user’s search. 😛 It’s free to be listed there. Yaay! And the clever and oh so CREATIVE people at Planet SEO are always selling the obvious…that SEO equals “free” traffic.

On the other hand, PPC means “PAYyyyyyyyyyyyy”-per-click. You see what i mean? How do you sell that? The name is enough to turn people off. And yet I’ve managed to sexy it up and sell lots of training on it.

Fact is, PPC is more suitable to entrepreneurs just starting out. They have very limited skills and nowhere near enough money to ACTUALLY do SEO.

Oh yes, SEO costs money too

…SURPRISE!

Back to the story at hand…

Andreas didn’t seem to be clued in on the rivlary. He was a little taken aback–

“Dude,” I said. “Everyone knows that you do SEO if you got an actual BUSINESS business.. And most of the people i train don’t have a that yet.”

Why Jim, whatever do you mean by “a BUSINESS business”?

Well, ya know, like a company with employees and managers of employees. A business with its OWN product that’s not an affiliate one. A company which has already put in place a way to get buyers who create cashflow in the business.

Cashflow necessary to AFFORD to do SEO, for reaaaalziiiies.

Because a single business owner, on his or her own, cannot bring BIG traffic using SEO.

Look around. Who do you know who is a one-“man”-operation, whose only traffic strategy is SEO, and actually gets more than a handful of leads a day?

Few, if any. Because when trying to get this “FREE” traffic, you’re having to “PAY” employees: article writers, content creators, back-link creators.

Unless you wanna do that bullshit manual labour yourself. Good luck.

You’d have no leverage. You end up trading your time to save a few hundred bucks on employees, get few leads, then push them through an inefficient funnel that won’t sell a thaaang.

By the time you’ve made a sale,

you’re already up to your ass in debt.

by the time you've made a sale with SEO, you're up to your ass in debt
by the time you've made a sale with SEO, you're up to your ass in debt

And whatever money you make goes right back out without even increasing your efficiency.

To me, it’s like some kid running around on his little legs trying to gather sticks from different places. And they pick up these prospects and bring them back to their site, one by one.

Look at what they have to do:

Write articles, make blog posts, and create videos. Do you know how much work goes into creating GOOD content? It takes me 1-3 full days to write one decent blog post. It takes all day for me to script a video, shoot it, and edit it.

Granted their content is usually the litter of the internet stuffed unrecognisable with keywords. But still, aaaaaall this work … For what? One or two more leads to their site?

Good effort kiddo. Now go play with the other little boys.

SEO is a GREAT way to amplify something that works. In THAT scenario, you have the money coming in from your business that you can pay for SEO to be done on a mass scale…The leads convert to customers, because you’ve already tested your sales process. And you have TONS more money to put back into your business.

What, then, is the better way to build your business from a one-man-operation to the “company” you need to be to receive the fruits of SEO?

Use PPC first.

Even the SEO experts, the HONEST ones at least, will tell you that PPC is how they test their funnel and traffic.

After all, managing a PPC campaign is a one-man job. One person can generate HUNDREDS of leads EVERY day very quickly with relative ease.

Nothing shits me more than that buuuuuuullshit social media training craze. That is so lame. What is this crap, adding friends? WHO THE FROG HAS TIME FOR THAT?

Just don’t get me started. Don’t get me started.

The bullshit people do for 5 or 10 leads a day…fuck. Give me ONE hour and i’ll have a campaign bringing 10 leads every day for $10. Forever.

Any intelligent BUSINESS person, who finds themselves in a tight cashflow spot, will value the immediacy of cashflow from PPC. They rather spend a few bucks up front than invest in a long-term investment that may or may not pay off SOME DAY. Meanwhile they’re twiddling their thumbs waiting for traffic to hit.

Besides that, PPC is easy.

No Employees, Little Time, and 6th Grade English

Never have I seen such a simple and cheap way to start a business. It requires NO employees, very little time, and not more than 6th grade English.

You don’t have to be creative or an amazing writer or entertainer, because you don’t need content. No videos. No articles. No blog posts.

An ad of 20 words. I can’t fucking fit copywriting in there if i wanted to.

It does NOT require web designers, programmers, or any technical skill beyond the PPC interface.

It needs just one person.

YOU.

With your computer, and the ability to make someone want to click your ad using 6th grade English.

“Hold up. Hold up. Jim. Wtf dude, don’t you need a website to drive the clicks to?”

Yeah. Sure, a basic squeeze page. And if even that’s a technical challenge, just use Jim’s Landing Page Generator 😉 Instant squeeze pages in seconds.

Even a girl or guy with $5 to their name can start doing PPC right this second. Turn it on. And see traffic in 15 minutes.

You’ll know in 15 minutes if people give a boot about your product or not.

But $5 seriously? I should call my next course 15 Minutes to Traffic.

Look at me. I started doing PPC with a $50 monthly budget. It took 2 and a half months to make enough cashflow to start spending $2,000 on ads. And don’t you dare say that’s because it was 4 years ago.

I start a new profitable campaign for someone with a $5 daily budget, every day.

That’s $150 bucks a month. Ok.

so SUE ME dude.

In four years, it went from 50 to 150.

And if you ask me, i rather skip the morning starbucks fix and invest that money in something that brings an immediate response (such as PPC)…than waste time carrying prospects back to my site with articles and content and “social media” and videos. Yeah, i friggin LOVE PPC, for damn good reason.

Andreas, being a smart guy immediately saw the value of PPC, back when we met.

“It gives IMMEDIATE traffic,” he told me.

You write an ad, hit go, and in about 15 mins people start seeing you.

PPC makes BUSINESS sense.

I asked Andreas the question i asked you in the beginning…how long have you been in business?

He said,

“I’ve always been a businessman, just with a temporary job.”

And that’s what the people who successfully build business ALWAYS say.

I leave you with that thought.


If you’re a REAL business owner who’s sick of pretend, then I can help you with PPC on the following page.

Author: Jim Yaghi

Jim Yaghi is an advertising consultant and traffic expert, with a background in Artificial Intelligence.

40 thoughts on “Revenge Of The Nerds — (of PPC)”

  1. Hey Jim

    That must be your best post yet (because Im in it :-) ), and yes,

    I have the honour to call this smart and beautifull lady my wife.

    Seriously, I think your right on the money with this post man.

    The day you gave me those PPC tips, I got it and started making

    money online. I keep on learning each day but that knowledge

    you passed on to me was and still is the foundation of any

    PPC campaign I start.

    Thanks man, I truly appreciate to have met you as a PPC master

    and as a great friend.

    Andreas Pauli

  2. Hey Jim

    That must be your best post yet (because Im in it :-) ), and yes,
    I have the honour to call this smart and beautifull lady my wife.

    Seriously, I think your right on the money with this post man.
    The day you gave me those PPC tips, I got it and started making
    money online. I keep on learning each day but that knowledge
    you passed on to me was and still is the foundation of any
    PPC campaign I start.

    Thanks man, I truly appreciate to have met you as a PPC master
    and as a great friend.

    Andreas Pauli

  3. Hey Jim – as Ray and Ferny's poster-child for SEO Networker I'm tempted to shit all over your post.. haha. J/K.

    The real argument is:

    1.) don't put all your eggs in one basket

    2.) see rule #1

    I've got several outsourcers that work for me fulltime doing SEO (content creation, backlinks, etc..) but that doesn't mean that I'm not doing PPC. In fact, I'll be ramping my PPC budget from virtually nil to $4k/mo by the end of May.

    But I'm also experimenting with media buys/banner ads and some other stuff as well.

    There's always 2 sides of a story and I'll always pick the same side: mine 😉

    See you at the mastermind event in the next few months!

    Adam

    1. Adam: lol maybe we can make a posterchild of you for PPC too then we'll see who REALLY wins haha! but Adam you're absolutely right, there are two sides and each of us will hold strong to our belief and be really really passionate about the thing that works for us. and i just decided it was finally time to take a stand

      Andreas: bro i'm glad i got it right about your wife being the one in the pic cause dude if that was like your secret facebook with some secret lover or something your wife would have been PISSED lol *PHEWWWWWWWWWW** haha i'm glad to have been a positive influence in your success bro and thanks for proving PPC is #1

      jim

  4. Hey Jim – as Ray and Ferny's poster-child for SEO Networker I'm tempted to shit all over your post.. haha. J/K.

    The real argument is:
    1.) don't put all your eggs in one basket
    2.) see rule #1

    I've got several outsourcers that work for me fulltime doing SEO (content creation, backlinks, etc..) but that doesn't mean that I'm not doing PPC. In fact, I'll be ramping my PPC budget from virtually nil to $4k/mo by the end of May.

    But I'm also experimenting with media buys/banner ads and some other stuff as well.

    There's always 2 sides of a story and I'll always pick the same side: mine 😉

    See you at the mastermind event in the next few months!

    Adam

    1. Adam: lol maybe we can make a posterchild of you for PPC too then we'll see who REALLY wins haha! but Adam you're absolutely right, there are two sides and each of us will hold strong to our belief and be really really passionate about the thing that works for us. and i just decided it was finally time to take a stand

      Andreas: bro i'm glad i got it right about your wife being the one in the pic cause dude if that was like your secret facebook with some secret lover or something your wife would have been PISSED lol *PHEWWWWWWWWWW** haha i'm glad to have been a positive influence in your success bro and thanks for proving PPC is #1

      jim

  5. Hey Jim,

    You made some great points for starting with PPC first…

    Unfortunately, I started with the blog/content/SEO strategy first, instead — Damn you Traffic Formula 2! (LOL).

    Oh well, I am ready to "ramp up" my efforts now after devouring your PPC course and Perry Marshall's.

    Thanks for all you do, I'll share this with my buddies…

  6. Hey Jim,

    You made some great points for starting with PPC first…

    Unfortunately, I started with the blog/content/SEO strategy first, instead — Damn you Traffic Formula 2! (LOL).

    Oh well, I am ready to “ramp up” my efforts now after devouring your PPC course and Perry Marshall's.

    Thanks for all you do, I'll share this with my buddies…

  7. Hey Jim! I'm SOLD!! lol

    Love this post bro, gave me a real kick up the ASS! Yeah!

    (adam was great to meet you in Florida, thanks for your tips- but i gotta take Jim up on this) 😉

    i have the conversion stuff in place. but traffic- want a jumpstart…

    PPC is the way forward, and now i have a grasp on what to do, but i prefer an expert helping me out, so im getting your "done for you traffc" package Tonight!

    Speak soon

    Shaqir Hussyin

  8. Hey Jim! I'm SOLD!! lol

    Love this post bro, gave me a real kick up the ASS! Yeah!

    (adam was great to meet you in Florida, thanks for your tips- but i gotta take Jim up on this) 😉

    i have the conversion stuff in place. but traffic- want a jumpstart…

    PPC is the way forward, and now i have a grasp on what to do, but i prefer an expert helping me out, so im getting your “done for you traffc” package Tonight!

    Speak soon

    Shaqir Hussyin

  9. @Derek Alvarez: thanks bro that's really cool of you to do! and don't worry there's no such thing as the wrong way…just the fast and the slow 😉 i know people like Adam who did have great success with SEO. but if you noticed even in his post, he said exactly what i was saying…that he has outsourced full time employees. Can it be done? oh yes. By anyone? No. And you can tell, cause like Adam said… he's the posterchild…for that reason exactly…

    @Shaqir Hussyin: awesome! i love working with conversion people it's such a thrill because they make traffic mean something!!

    And for that person (you know who you are) who was asking if there's a reason i sent out this post on a weekend knowing that it won't be read as much…yes. there's a reason why. 😉

    laaaaaaaaaaaaaaytz

    jim

  10. @Derek Alvarez: thanks bro that's really cool of you to do! and don't worry there's no such thing as the wrong way…just the fast and the slow 😉 i know people like Adam who did have great success with SEO. but if you noticed even in his post, he said exactly what i was saying…that he has outsourced full time employees. Can it be done? oh yes. By anyone? No. And you can tell, cause like Adam said… he's the posterchild…for that reason exactly…

    @Shaqir Hussyin: awesome! i love working with conversion people it's such a thrill because they make traffic mean something!!

    And for that person (you know who you are) who was asking if there's a reason i sent out this post on a weekend knowing that it won't be read as much…yes. there's a reason why. 😉

    laaaaaaaaaaaaaaytz
    jim

  11. Good article apart from the foul language. Suggests a lack of discipline on your part, Jim.

    But I do think you oversell the benefits of PPC. It's nowhere near as simple as you say it is – particularly for new people. Google is a pain to deal with, and most of the key words in my niche are expensive. An easy way to lose a lot of money if u don't know what you're doing.

  12. Good article apart from the foul language. Suggests a lack of discipline on your part, Jim.

    But I do think you oversell the benefits of PPC. It's nowhere near as simple as you say it is – particularly for new people. Google is a pain to deal with, and most of the key words in my niche are expensive. An easy way to lose a lot of money if u don't know what you're doing.

  13. Kim,

    Sorry that your experience with PPC has not been as nice as i so artfully made it sound. And i'm sorry that business isn't cheaper and easier…

    I think you missed my point, if i may point out…

    The fact that you think MOST of the keywords for your niche are so expensive and competitive, tells me something really important. And i'm sorry to say that if this continues to be something you believe in your mind, then you will NEVER get tons of profitable leads. Not with free traffic, or with PPC.

    The problem is in your strategy.

    If you spend the next 12 months working on getting free leads from seo instead of PPC, you'd probably try to optimise the same keywords you want to use on PPC.

    And you'll fail with SEO too.

    Consider this. Why is it that people are willing to pay the price of a PPC ad on the same keywords others are getting for free?

    Because the free advertisers are fighting tooth and nail for that same Google listing. Only a huuuuuge dominant player in the market is ever going to be able to challenge that and take over all the gangs of leads from there.

    The competitive keywords you're talking about are a bad idea for beginners, NO MATTER WHICH search marketing they do. Free or paid.

    And by no means did i suggest that people who start out in business should throw themselves in head first into PPC. Of course they need training. Without training, they'll surely lose money. It's just wreckless, and by no means a fault of PPC.

    But anyone who's read a basic training about PPC will know they can control their bids and their daily spending limit. And they have the power to pause spending at any time if they see something isn't working.

    A person who has received basic training isn't going to just leave one ad running for 3 weeks withuot checking up on how it's performing and how much it cost him for that mistake.

    On the other hand, the newbie who hasnt read a single manual on it might do that. And lose a ton of money. yes.

    come to think of it, maybe i should have disclosed that. :)

    thanks for sharing your opinion Kim!

    jim

  14. Kim,

    Sorry that your experience with PPC has not been as nice as i so artfully made it sound. And i'm sorry that business isn't cheaper and easier…

    I think you missed my point, if i may point out…

    The fact that you think MOST of the keywords for your niche are so expensive and competitive, tells me something really important. And i'm sorry to say that if this continues to be something you believe in your mind, then you will NEVER get tons of profitable leads. Not with free traffic, or with PPC.

    The problem is in your strategy.

    If you spend the next 12 months working on getting free leads from seo instead of PPC, you'd probably try to optimise the same keywords you want to use on PPC.

    And you'll fail with SEO too.

    Consider this. Why is it that people are willing to pay the price of a PPC ad on the same keywords others are getting for free?

    Because the free advertisers are fighting tooth and nail for that same Google listing. Only a huuuuuge dominant player in the market is ever going to be able to challenge that and take over all the gangs of leads from there.

    The competitive keywords you're talking about are a bad idea for beginners, NO MATTER WHICH search marketing they do. Free or paid.

    And by no means did i suggest that people who start out in business should throw themselves in head first into PPC. Of course they need training. Without training, they'll surely lose money. It's just wreckless, and by no means a fault of PPC.

    But anyone who's read a basic training about PPC will know they can control their bids and their daily spending limit. And they have the power to pause spending at any time if they see something isn't working.

    A person who has received basic training isn't going to just leave one ad running for 3 weeks withuot checking up on how it's performing and how much it cost him for that mistake.

    On the other hand, the newbie who hasnt read a single manual on it might do that. And lose a ton of money. yes.

    come to think of it, maybe i should have disclosed that. :)

    thanks for sharing your opinion Kim!

    jim

  15. Think PPC is tough? Try SEO. It looks like only us engineering geeks really "get it".. haha.

    If you're going after mlm company names, sure you're going to pay a $1+ per click easy. But go after systems, books/authors, leader's names, urls, etc etc etc.. and now you're at 25 cents per click. Even cheaper on msn/yahoo/etc…

    EVERY kind of marketing has a learning curve. Otherwise I'd be a billionaire.. 😉 PPC is 'probably' the easiest for beginners. I teach my team a specific workflow that allows them to do seo AND ppc at the same time (totally ninja technique).

    Maybe Jim will let me do a guest post someday :-)

    Adam

    PS – i swear alot too.. its not lack of discipline, its lack of patience.. i'm irish so having a short fuse is in my blood.. hehe

  16. Think PPC is tough? Try SEO. It looks like only us engineering geeks really “get it”.. haha.

    If you're going after mlm company names, sure you're going to pay a $1+ per click easy. But go after systems, books/authors, leader's names, urls, etc etc etc.. and now you're at 25 cents per click. Even cheaper on msn/yahoo/etc…

    EVERY kind of marketing has a learning curve. Otherwise I'd be a billionaire.. 😉 PPC is 'probably' the easiest for beginners. I teach my team a specific workflow that allows them to do seo AND ppc at the same time (totally ninja technique).

    Maybe Jim will let me do a guest post someday :-)

    Adam

    PS – i swear alot too.. its not lack of discipline, its lack of patience.. i'm irish so having a short fuse is in my blood.. hehe

  17. Hi Jim,

    Strong post, really good argument. I love it!

    It took me a while to realise where I stood on PPC v's SEO, probably because I was too busy trying to manually generate free traffic to give it much thought (without employees). It was a revelation when I realised how the big kids played the SEO game and it costs $$$ to play that way.

    We started our business just as Google Adwords and PPC became swear words themselves and it wasn't so attractive. We've since overcome our 'slap' fear and I'm in your corner.

    And Jim you have definitely made paying for it sound sexy! LOL

    Overall doesn't it make sense to hit your competition on every front and just use both SEO and PPC?

  18. Hi Jim,

    Strong post, really good argument. I love it!
    It took me a while to realise where I stood on PPC v's SEO, probably because I was too busy trying to manually generate free traffic to give it much thought (without employees). It was a revelation when I realised how the big kids played the SEO game and it costs $$$ to play that way.
    We started our business just as Google Adwords and PPC became swear words themselves and it wasn't so attractive. We've since overcome our 'slap' fear and I'm in your corner.
    And Jim you have definitely made paying for it sound sexy! LOL
    Overall doesn't it make sense to hit your competition on every front and just use both SEO and PPC?

  19. I like to do both – SEO and PPC. I do agree with Jim when he says that SEO 'costs'. It is a myth that it is free. Today I have outsourced link building, article creation etc,, which of course costs money. The thing I like about SEO though is the long tail of a SEO program. Done right it can produce results long after the initial work was done.

    On the other hand, PPC is great for its ability to produce quick results. Either way you gotta know what you're doing!

  20. I like to do both – SEO and PPC. I do agree with Jim when he says that SEO 'costs'. It is a myth that it is free. Today I have outsourced link building, article creation etc,, which of course costs money. The thing I like about SEO though is the long tail of a SEO program. Done right it can produce results long after the initial work was done.

    On the other hand, PPC is great for its ability to produce quick results. Either way you gotta know what you're doing!

  21. Brooke i appreciate that! i do, it takes a bit of creativity to make something that is named horrible into something people understand and want to try.

    i wish there wasn't so much fear about PPC. Like i get people who havent even STARTED ppc ever in their lives they come online and see me and say heyy what about the google slap? Like, what about it? they turn it into this monster that scares people away from PPC before they ever need to know about the slap.

    i didn't know the slap till 2008 but it was there at least 2 years before me. And i made a lot of money meanwhile lol in those two years.

    lol

  22. Brooke i appreciate that! i do, it takes a bit of creativity to make something that is named horrible into something people understand and want to try.

    i wish there wasn't so much fear about PPC. Like i get people who havent even STARTED ppc ever in their lives they come online and see me and say heyy what about the google slap? Like, what about it? they turn it into this monster that scares people away from PPC before they ever need to know about the slap.

    i didn't know the slap till 2008 but it was there at least 2 years before me. And i made a lot of money meanwhile lol in those two years.

    lol

  23. Makes me want to try ppc again. But I guess I need to PAY YOU FIRST TO SKIP OVER THE "STUPID TAX"

    I wanted to retweet this but (shit) I can't send my friends to this much "colorful fuckin' language" Ha, Ha

    You go girl, ah, dude,

    james

  24. Makes me want to try ppc again. But I guess I need to PAY YOU FIRST TO SKIP OVER THE “STUPID TAX”
    I wanted to retweet this but (shit) I can't send my friends to this much “colorful fuckin' language” Ha, Ha
    You go girl, ah, dude,
    james

  25. Hey Jim,

    So your saying you like PPC better. I get it. So show me the best way possible to maximize my PPC dollars. I don't mean PPC Domination. I want an all out Jim Yaghi tool box. Maybe an iflatable Jim Yaghi doll that scans the market for me (nothing kinky)

    When you put out that course, send it to me. I know you didn't give out all your secrets in PPC Domination. You could charge three times as much for a project like that. If it already exists and I haven't found it, please let me know.

    1. @Chris Owen: bro PPC Domination was intended as an introductory course for people who wanted to get started with PPC. I couldn’t fit all i wanted to teach into it in the time-frame i had. I have another course coming out with my life’s work on PPC, but the stuff you are probably trying to learn is going to be best covered in a newsletter of some kind. because those things change so quickly, it wouldn’t make good content for a course as it will go out of date quickly.

      the trouble with a lot of today’s marketers are they’re jumping around from one thing to the next so quickly…that they write one course on a topic and then try to cater for the ENTIRE market. Newbie and Expert alike. And neither one gets a good deal. because it’s not basic enough that a newbie will have success with it. and it’s not quite expert enough that an expert would learn anything new in it.

  26. Hey Jim,

    So your saying you like PPC better. I get it. So show me the best way possible to maximize my PPC dollars. I don't mean PPC Domination. I want an all out Jim Yaghi tool box. Maybe an iflatable Jim Yaghi doll that scans the market for me (nothing kinky)

    When you put out that course, send it to me. I know you didn't give out all your secrets in PPC Domination. You could charge three times as much for a project like that. If it already exists and I haven't found it, please let me know.

  27. [img ]http://a3.twimg.com/profile_images/415874649/Diddy_Full_2_normal.jpg[/img]

    Jim –

    First of all… Andreas is a ROCK STAR! I have the privilege of working with him in an online business. Not at all surprised he was a quick learner and perhaps most importantly consistent in applying what you shared YEARS later!

    I think you make some excellent points here and you have even prodded me to look at giving PPC a try… I am one of those crazy SEO guys and always will be… I love the actions behind the method.

    I think there is room for both methods and ultimately one could create the most leverage by doing both… we will have to see how this theory proves itself.

    Awesome post… awesome blog…

    I appreciate you!

    James

  28. [img <a href="http:// <a href="http:// ]http://a3.twimg.com/profile_images/415874649/Diddy_Full_2_normal.jpg[/img]”” target=”_blank” rel=”nofollow”> <a href="http://]http://a3.twimg.com/profile_images/415874649/Diddy_Full_2_normal.jpg%5B/img%5D&quot;” target=”_blank”>]http://a3.twimg.com/profile_images/415874649/Diddy_Full_2_normal.jpg[/img]” target=”_blank”> <a href="http:// <a href="http://]http://a3.twimg.com/profile_images/415874649/Diddy_Full_2_normal.jpg%5B/img%5D]http://a3.twimg.com/profile_images/415874649/Diddy_Full_2_normal.jpg[/img]</a rel=”nofollow”>” target=”_blank”> <a href="http://]http://a3.twimg.com/profile_images/415874649/Diddy_Full_2_normal.jpg%5B/img%5D” target=”_blank”>]http://a3.twimg.com/profile_images/415874649/Diddy_Full_2_normal.jpg[/img]

    Jim –

    First of all… Andreas is a ROCK STAR! I have the privilege of working with him in an online business. Not at all surprised he was a quick learner and perhaps most importantly consistent in applying what you shared YEARS later!

    I think you make some excellent points here and you have even prodded me to look at giving PPC a try… I am one of those crazy SEO guys and always will be… I love the actions behind the method.

    I think there is room for both methods and ultimately one could create the most leverage by doing both… we will have to see how this theory proves itself.

    Awesome post… awesome blog…

    I appreciate you!

    James

  29. Hey Jim
    (hey Andreas)
    Niiiicee …… Ha, of course you are the PPC guy!
    (Its OK to be an SEO fan as well) For those who can hang in long enough to get the ‘real’ juice – meaning LEARN from the best – you are most certainly the man to do it with!

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